Hey there, I’m Spencer.

Content and SEO Strategist for B2B and Technology Brands

I live in upstate New York and help tech and B2B orgs drive revenue and organic traffic with content.
Currently, I’m the Sr. Content and SEO Strategist at Tuff Growth. I was previously Content Marketing Manager at Appcues.
I’ve written for places like Semrush, Superpath, and Success Magazine.
Prior to my content career, I studied journalism, taught college Spanish while working on my MA, and volunteered in Guatemala for a year doing communications for Nuestros Pequeños Hermanos, an NGO and UN-recognized civil society organization.
Outside of work, I enjoy hiking/walking, traveling, and learning new languages.
I also love grabbing virtual coffees with fellow content and SEO pros! Follow me on LinkedIn and Twitter or email at me @spencercappelli.com to reach out.
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